About

I'm a freelance web designer and developer based in Islington, London, with over 20 years of experience creating custom websites for clients across the UK and internationally. I specialise in Kirby CMS development, brand identity design, and building sites that are fast, secure, and easy to manage.

I work with small businesses, creative professionals, and established companies who need a website that actually works for their business – not a template that looks like everyone else's. Most of my clients come through referrals, which tells you something about how I work.

I handle the full spectrum of web design and development – from initial strategy and design through to development, launch, and ongoing support. I also offer branding, illustration, SEO, and website management services. You can see examples of my work in my portfolio or read more about specific services.

I've been doing this long enough to know what works and what doesn't. I don't follow trends for the sake of it, I don't oversell, and I don't complicate things unnecessarily. Good websites are built on clear thinking, clean code, and attention to detail.

Direct communication — You work directly with me throughout the entire project. No account managers, no handoffs, no miscommunication. I respond to emails promptly and keep you informed without overwhelming you with unnecessary updates.

Honest advice — If something isn't worth doing, I'll tell you. If there's a simpler solution, I'll suggest it. My job is to help your business, not to sell you things you don't need.

Quality over speed — I don't rush work to move on to the next project. I take the time to get things right. That said, I'm efficient and meet deadlines.

Long-term thinking — I build sites that last and are maintainable. You won't end up with a mess that needs rebuilding in two years because it was done quickly and cheaply.

I've worked across various industries including architecture, music production, wellbeing, publishing, and creative services. My background spans graphic design, marketing, and web development, which means I understand both the visual and technical sides of building effective websites.

I'm comfortable working independently or collaborating with other designers, developers, and agencies. I've done both – solo projects and being brought in as a specialist for larger teams.

I also create book illustrations and original artwork, available as limited edition prints at robertfiszer.com. This personal creative practice keeps my design thinking fresh and gives me a deeper understanding of visual storytelling and ultimately benefits my web design work.

Experience — Over 20 years building websites means I've solved most problems before and know how to handle the ones I haven't.

Independence — As a freelancer, my rates are more accessible than agency pricing, without compromising on quality or professionalism.

Reliability — I meet deadlines, deliver what I promise, and stay available for support after launch. My work speaks for itself, and my clients tend to stick around.

Clarity — I explain things in plain English, provide clear timelines and pricing, and don't hide behind jargon or vague promises.

If you're looking for someone who'll take your project seriously, deliver professional work, and communicate clearly throughout, get in touch. I'd be happy to discuss your project and whether I'm a good fit.